Prior to the launch of Art History 101 and the founder Jay Pross attending the Art Institute of Philadelphia perfecting his craft, Art History 101 T-shirts were being designed and developed in his mothers basement on clean white tee’s for friends to purchase. Once the demand increased,Jay brought his talents to a local brand accomplishing world wide recognition from music videos to magazine covers by the age of XX. It was time to start the Art History 101, a brand bringing his and Philadelphia’s creative history to the masses.

A brand that was debuted before 10 shirts were made and before the doors were open on Frankford Avenue, the Art History 101 brand caught the attention of millions of eyes overnight. This was achieved by having rap star Soulja Boy appear on the December 2007 cover of The Source Magazine in Art History 101’s first t-shirt during a time Soulja Boy had the #1 single in the country; “Crank That”.

Art History 101 was founded in 2008 with opening its doors on Frankford Avenue for walk in business in 2010. Simply through word of mouth the business grew organically not only by keeping the doors open but growing the brand into becoming one of the strongest in the Philly & Streetwear market. Something that is not done overnight and by one person but also includes the overwhelming support not only by locals, but by such heavyweights in the hip hop culture such as rappers Peedi Crack, Soulja Boy, Reef the Lost Cauze, DMX, Royce da 5’9, Tone Trump, DJ Jazzy Jeff and more. Find a design that speaks your Art History and educate the masses!

Store is located at 7045 Frankford Ave Philadelphia, PA 19135 (215) 437-9371

Interview with JAY P. (Art History 101 CEO)

12 replies on “About


    Dope interveiw. I copped the Jordan 6 Liberty Bell tee back in Jan. but I’m gonna have to stop in the store and get something soon. RESPECT and REPRESENT 215! Y’all open on Sundays?

  • Leo

    Hey I’m from Australia and a friend of mine sent me over two t-shirts I love the art work. Although I’ve been told your stock on the website is very limited compared to your store. Will you be offering more products on line? This kind of clothing would sell well over here

  • Johny Jackson

    I do not know whether it’s just me or if everybody else experiencing problems with your
    site. It appears like some of the text within your posts are running off
    the screen. Can someone else please provide feedback and
    let me know if this is happening to them as well?
    This might be a issue with my web browser because I’ve had this happen previously.

  • Brad Repka

    I’m tired of the same old Bullshi…….
    I bought two shirts, very well put together and won’t bust out after two or three washes! It’s quality and care on the buyer part! Talk about buy for a sec.. completely fair prices for the quality! But hold up, the sick designs, well they speak for themselves! Smart, one of a kind creative and bad ass! Or just Fuc…g sick!!

  • David Connelly

    One of the best brands I’ve ever had the honor of wearing. The quality of work from the color use to the inside tag to the 101 on the sleeve to handwritten thank you notes to fundraising collabs to being forward thinking… love my Art History and it goes wherever I go. #starHthe


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.